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Home > BPO > Indian > Business Deal
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Drishti Enters Into Strategic Alliance With PRTA Drishti Enters Into Strategic Alliance With PRTA
 
--Press Release


Saturday, April 07, 2012:  Drishti-Soft makes further inroads into the Australian market by partnering with PRTA, a leading ITES company. The latter had been using Drishti’s Ameyo solution for over a year and are excited at the prospect of venturing into a lucrative new venture with the leading CIM technology innovator.

Speaking about the partnership, Mr. Damon Bromley, MD, PRTA says “As a growing ITES business we were in the market for a technology platform to support various elements of our business operations. PRTA is a marketing agency with a thriving contact centre and we were thoroughly impressed with Drishti’s dynamic and feature-rich solution. Having utilized Drishti’s Ameyo suite to support our core operations for more than a year, we can confidently stand behind Ameyo as an industry-leading solution. Ameyo has delivered and redefined our expectations on Contact Centre Solutions. The Australian market is cluttered with legacy Contact Centre Solutions and we see this as an opportunity to expand Ameyo’s influence in Australia. We at PRTA are excited to announce our strategic collaboration with Drishti and look forward to becoming partners in growth.”
Sachin Bhatia, VP-Business Development, Drishti-Soft further adds “Australian businesses require a technology that can provide process optimization while matching their continuous growth. Legacy systems are unable to provide the flexibility and cost-efficiency to address these requirements. With the experience of PRTA, we are in a position to capitalize on this opportunity and expand our presence throughout the domestic market.”

Australian businesses are looking to implement ICT in more creative ways to maintain their growth, provide differentiators for competitive advantage and to improve process productivity. Current legacy solutions cannot deliver the required value-addition and cost-efficiency required, and hence the need for an IP-based solution. Ameyo brings an innovative approach and Service Oriented Architecture (SOA) that simplifies communication processes, increases development & deployment speed, and provides flexibility while reducing IT costs.



 
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